Colour value

Cardinal Red #97233F

#97233F is a dark, saturated red. It is used by Arizona Cardinals. Conversions, contrast results and the closest colours in the dataset are below.

7.99:1 on white
Hexadecimal#97233F
Red green blue151, 35, 63
Hue saturation lightness346, 62%, 36%
Cyan magenta yellow black0, 77, 58, 41
Relative luminance0.0814
Lightness a b34.3, 49.0, 12.6

Contrast against black and white

Text in this colour on white
7.99:1 AAA
Text in this colour on black
2.63:1 Fails
White text on this colour
7.99:1 AAA
Black text on this colour
2.63:1 Fails

Which text colour to use on #97233F

White text scores 7.99:1 against this colour, against 2.63:1 for black, so white is the stronger choice.

Teams using this value

1 team

Closest colours in the dataset

Ranked by perceptual difference. A value under about 12 would be hard to tell apart side by side.

Colours closest to #97233F
ColourValue DifferenceUsed by
#A71930 14.5 Texans, Giants, Falcons
#BD3039 20.0 Red Sox
#5A1414 24.0 Commanders
#CE1141 25.4 Bulls
#C60C30 28.2 Bills, Patriots
#C8102E 29.8 Titans, Golden Knights

Using #97233F in print and on screen

On screen this value is exact. In print it is an approximation: the cyan magenta yellow black figures above come from the standard conversion formula, and the colour a press actually lays down depends on that printer's own profile, the ink set and the stock. For anything where the shade matters, ask the printer for a spot ink rather than accepting a process build.

Test #97233F on a garment

Open the design studio with this colour loaded as the fabric. Place artwork or type on it and see whether it still reads — and whether the result will survive printing.

Open in the studio →